FortyTwo worked closely with the team at TECA and global operator SMG
togather data for the new website, focusing initially on analysis of
their expected requirements and known trends of the current AECC
(Aberdeen Exhibition and Conference Centre) website.
Due to the highly public nature and investment in this project, we worked alongside UX specialist Gary Birnie for the first stage of the project. Gary brings experience from high profile clients such as Scottish Opera and Crown Estate to the table. We worked with Gary on the complex range of user groups, developing a set of user personas, as well as outlining specific task orientated journeys they would undertake.