Brand Audit
For existing brands, a Brand Audit is all about reviewing the fundamentals to ensure you have a robust, consistent platform for the long term. We will look at the current applications of every branded asset – identity, design, digital – and sense check internal and external perceptions of the brand too.
From the audit we can identify the problem areas you need to tackle and develop a clear plan of action. The audit process itself can be a fantastic problem solver, by encouraging you to fully interrogate all that has gone before, and the audit deliverables can be wide ranging from simply tidying up your logo right through to establishing new core values.